2018
Injector Service increases the power of mid-range and premium European cars intended for everyday driving.
WordPress (Custom build)
In 2018 the niche was saturated with “garage” tuners. Our goal was to position the brand in the premium segment through technology.
Target audience: owners of VAG, BMW and Mercedes cars who want more power without reducing engine life, plus partner service stations.
USP: individual software tuning (no generic files), an in-house 4×4 dyno and a guaranteed result.
Why WordPress? For content flexibility and SEO optimisation of thousands of pages for specific car models.
Custom post types: a separate structure for car makes and models.
Dynamic specification tables: HP and Nm (torque) shown “before” and “after” (Stock vs Stage 1).
SEO architecture: automatic generation of landing pages for queries like “Audi TT 1.8T chip tuning Zhytomyr”.
Interactivity: a power gain calculator and an integrated map (Google Maps API).
Every car model page follows a marketing funnel:
Attention: a clear heading with the car model and a photo in the workshop.
Interest: a table with real power gains (for example, +35 hp for the Audi TT).
Desire: an “Additional options” block (Pop & Bang, Anti-lag, Vmax removal).
Action: a quick “Consultation” booking form with minimal fields.
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